Senderos
Property branding and visual identity for a luxury residence in Bel Air. The project featured two distinct design directions for client review, both utilizing archway and frame motifs to visually interpret the name "Senderos" (pathway). The final system drew from Montecito architectural influences to support direct outreach to prospective buyers.
Brand Identity
Typography
Property Branding
Client:
Tamkin Real Estate Group
Creative Director:
Jeff Hunt
Designer:
Will Lee
Year:
2019
Direction 1
Direction 2
